Projects per year
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Dive into the research topics where Department of Intelligent Operations and Marketing is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
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Condition-based maintenance for systems with high-dimensional degradation indices based on machine learning methods
1/01/25 → 31/12/27
Project: Governmental Research Project
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The impact of brand logo animalization on consumer brand decision-making: Conceptualization and mechanism
Yu, Y., 贾淼磊, 彭子洲, 李欧, 闫振斌 & 解兆涵
1/01/25 → 31/12/27
Project: Governmental Research Project
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Sustainable Diffusion of New Energy Vehicles: the Perspective of Integrating User Adoption and Innovative Usage
Qian, L., Liu, O., Liu, M., Lu, Y., Tyfield, D. & Huang, Y.
1/01/25 → 31/12/28
Project: Governmental Research Project
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Acceptance or Resistance to Household Service Robots: The Role of Identity Threats from Embodied Artificial Intelligence
Lu, Y., Tao, Y., Willison, R., Hampson, D. & Lei, Q., 2025, (Accepted/In press).Research output: Contribution to conference › Paper › peer-review
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Better safe than sorry? The effect of asymmetric cost management on firm resilience in manufacturing firms
Du, K., Jia, F. & Chen, L., 2 Jan 2025, In: Industrial Management and Data Systems. 125, 1, p. 143-167 25 p.Research output: Contribution to journal › Article › peer-review
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Blockchain adoption in enabling disruptive supply chain finance innovation: Towards a research agenda
Zhang, T., Jia, F. & Chen, L., 2025, (Accepted/In press) In: IEEE Transactions on Engineering Management.Research output: Contribution to journal › Article › peer-review
Activities
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2025 International Conference on Resource Sustainability - Responsible Innovation Management in the Digital Era
Lixian Qian (Member of programme committee)
25 Apr 2025 → 27 Apr 2025Activity: Participating in or organising an event › Organising an event e.g. a conference, workshop, …
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2025 Tianjin University - Xi'an Jiaotong Univeristy - Xi'an Jiaotong-Liverpool University Joint Research Workshop
Lixian Qian (Member of programme committee)
19 Apr 2025 → 20 Apr 2025Activity: Participating in or organising an event › Organising an event e.g. a conference, workshop, …
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Color Sensitive or Price Sensitive? Testing the Hue Strategy and Framing Strategy on Consumers’ Reservation Intention based on a Facebook A/B Testing
Yitian Xie (Speaker)
11 Apr 2025 → 13 Apr 2025Activity: Talk or presentation › Presentation at conference/workshop/seminar