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20162024

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Personal profile

Personal profile

Dr Yang Lu is an assistant professor in management at International Business School Suzhou, Xian Jiaotong-Liverpool University since 2019. Shes also an honorary associate Ph.D. supervisor from the University of Liverpool. Yang obtained her PhD degree from Newcastle University (UK) with support from the David Goldman doctoral scholarship. Yang’s doctoral research focused on user acceptance and adoption of the Internet of Things. Findings have been published in prestigious international journals such as Technological Forecasting and Social Change, Computers in Human Behavior, and Journal of Marketing Management. She also serves as an anonymous reviewer of a range of prestigious journals and conferences such as Technological Forecasting and Social Change, Journal of Consumer Behavior, American Marketing Association (AMA) Academic Conference, British Academy of Management (BAM), European Conference on Information Systems (ECIS), etc. Yangs research interests revolve around e-business and technology innovation, specifically, technology acceptance and use, public relations and communications on social media, and management information system subjects.Google Scholar: https://scholar.google.com/citations?user=RusWKx0AAAAJhl=zh-CN Yang welcomes PhD applicants interested in social media analytics, artificial intelligence, robotics, and other technological innovation topics.

Research interests

Social Media Analytics

Management Information Systems

Internet of Things

E-Business and E-Marketing

Technology Acceptance, Adoption and Use

Experience

Assistant Professor in Management, IBSS, XJTLU, 2019 to Present

Teaching

IOM207 Qualitative Research Methods in Management Research

BUS303 Final Year Project

IOM207 Qualitative Research Methods in Management Research

IOM006 Trends in Marketing and Information Management

IOM303 International Marketing

MAN018 Essentials of Business Information Systems

ECO415 Business Analytics Dissertation

IOM415 Supply Chain Management Dissertation

SMO405 Master Dissertation

Awards and honours

Jiangsu Innovation and Entrepreneurship Talent Program, Jiangsu Province - 2021

David Goldman Doctoral Scholarship, Newcastle University, UK - 2016 - 2019

Education/Academic qualification

Honorary Recognised PhD Supervisor, University of Liverpool, UK - 2021

PhD in Business Studies, Newcastle University, UK - 2019

Msc in International Marketing and Entrepreneurship, Distinction, University of Essex, UK - 2015

PG Certificate in Teaching and Supporting Learning in Higher Education, Xi'an Jiaotong-Liverpool University, China - 2021

PG Certificate in Research Training, Newcastle University, UK - 2017

Certificate in Learning and Teaching in Higher Education, Newcastle University, UK - 2017

Person Types

  • Staff

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