Communication in public health crisis: Exploring the communication effects of social media messages and signals

Lu, Yang (PI)
Qian, Lixian (Team member)
Marikyan, Davit (Team member)
Li, Yanyu (Team member)

Department of Intelligent Operations and Marketing

Project: Internal Research Project

Project Title (In Chinese)

基于信号理论的社交媒体危机沟通策略研究

Fund Amount (RMB)

96600.00

Project Category	RDF
Status	Active
Effective start/end date	1/09/21 → 31/08/24