Projects per year
Personal profile
Personal profile
Dr. Zhe Lin is an assistant professor of marketing at International Business School Suzhou (IBSS) of Xian Jiaotong-Liverpool University (XJTLU). His research interests include two-sided market, influencer marketing, social media, and machine learning applications in marketing research. I am looking for 1-2 Research Assistants to work on one research project. Preferred candidates should be proficient in Python or R and familiar with data processing.
Research interests
Substantive: Pricing, Platform Economy, Two-sided Market, Influencer Marketing
Methodological: Causal Inference, Econometrics, Machine Learning, Structural Models
Experience
Assistant Professor of Marketing, XJTLU, 2022-present
Teaching
IOM006 Trends in Marketing and Information Technology
IOM402 Marketing Management
Awards and honours
President Graduate Fellowship, National University of Singapore 2017 -2021
ISMS Doctoral Consortium Fellow 2021
AMA-Sheth Foundation Doctoral Consortium Fellow, Indiana University 2021
Education/Academic qualification
Ph.D. in Quantitative Marketing, National University of Singapore, 2022
M.S. in Computer Science, Fudan University, 2014
B.Eng. in Computer Science, Shandong University, 2011
Person Types
- Staff
Fingerprint
Dive into the research topics where Zhe Lin is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Investigating the Impact of Social Media Influencers in the Digital Economy
1/01/24 → 31/12/26
Project: Internal Research Project
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A research program for dynamic pricing, buyer visits and platform leakage in the resale house market
25/09/23 → 1/10/25
Project: Internal Research Project
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Research on the structural changes in the supply and demand sides of the Suzhou second-hand housing market under the new situation and strategies for preventing and resolving systemic risks
31/05/24 → 15/09/24
Project: Governmental Research Project
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Topic-aware Most Influential Community Search in Social Networks
Teng, L., Wang, Y., Lin, Z. & Yu, F., 30 Mar 2025, (Accepted/In press) In: Neurocomputing.Research output: Contribution to journal › Article › peer-review
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Conditional random fields for image region labeling with global observation
Lin, Z., Chan, W., He, K., Zhou, X. & Wang, M., 2013, Advances in Multimedia Information Processing, PCM 2013 - 14th Pacific-Rim Conference on Multimedia, Proceedings. Springer Verlag, p. 586-597 12 p. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); vol. 8294 LNCS).Research output: Chapter in Book or Report/Conference proceeding › Conference Proceeding › peer-review
Activities
- 5 Presentation at conference/workshop/seminar
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The Geographical Spillover Effect of a House Purchase Deregulation Policy: Evidence from a Policy Experiment in China
Zhe Lin (Speaker)
27 Jun 2024 → 29 Jun 2024Activity: Talk or presentation › Presentation at conference/workshop/seminar
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Dynamic Pricing in the Resale House Market: The Effect of Buyer Viewing Visits and House Relisting
Zhe Lin (Speaker)
20 Jun 2024 → 22 Jun 2024Activity: Talk or presentation › Presentation at conference/workshop/seminar
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Can AI Make Us Behave Sustainably Exploring Future Time Orientation and Novelty Perception Mechanisms
Nakaya Kakuda (Speaker), Zhe Lin (Speaker), Xiaolei Su (Speaker) & Yves Dupuis (Speaker)
15 Jun 2023Activity: Talk or presentation › Presentation at conference/workshop/seminar
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How Do Social Media Influencers Affect Product Quality Perception? Evidence from Gaming Industry
Qi Yu (Speaker) & Zhe Lin (Speaker)
8 Jun 2023 → 10 Jun 2023Activity: Talk or presentation › Presentation at conference/workshop/seminar
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Does Buyer Visit Matter? An Empirical Investigation of the Resale House Market
Zhe Lin (Speaker)
3 Jun 2021 → 5 Jun 2021Activity: Talk or presentation › Presentation at conference/workshop/seminar