Traditional culture echoes? The impact of clan culture upon partner surname sharing: Evidence from Chinese supply chains

Huiyang Li, Heng Liu*, Hanqing Zhao

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

13 Citations (Scopus)
Original languageEnglish
Pages (from-to)40-53
JournalIndustrial Marketing Management
Volume99
Publication statusPublished - 2021

Cite this

Li, H., Liu, H., & Zhao, H. (2021). Traditional culture echoes? The impact of clan culture upon partner surname sharing: Evidence from Chinese supply chains. Industrial Marketing Management, 99, 40-53.