Translated title of the contribution | After becoming popular, sales have dropped: How can Xiaomi, which has bet on Lei Jun's entire reputation, break through the encirclement? |
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Original language | Chinese (Simplified) |
Media of output | Online |
Publisher | 中欧商业评论 CEIBS Business Review |
Publication status | Published - Aug 2024 |
爆红之后销量下跌: 赌上雷军全部声誉的小米汽车如何才能杀出重围?
Xiao Wang, Mingyao Dong
Research output: Other contribution