TY - GEN
T1 - Towards a hybrid approach of Primitive Cognitive Network Process and Self-Organizing Map for computer product recommendation
AU - Chen, Vincent Qi
AU - Yuen, Kevin Kam Fung
N1 - Publisher Copyright:
© 2015 IEEE.
PY - 2015/5/21
Y1 - 2015/5/21
N2 - Products have similarities which can be analyzed to recommend products to consumers with different preferences. This paper combines Primitive Cognitive Network Process (PCNP) and Self-Organizing Map (SOM) to cluster products into appropriate categories on the basis of consumer preferences and product similarities. PCNP is an ideal alternative of Analytic Hierarchy Process (AHP) to quantify the weights for the attributes used in SOM. To demonstrate the applicability of PCNP-SOM, an example of computer product recommendation is illustrated.
AB - Products have similarities which can be analyzed to recommend products to consumers with different preferences. This paper combines Primitive Cognitive Network Process (PCNP) and Self-Organizing Map (SOM) to cluster products into appropriate categories on the basis of consumer preferences and product similarities. PCNP is an ideal alternative of Analytic Hierarchy Process (AHP) to quantify the weights for the attributes used in SOM. To demonstrate the applicability of PCNP-SOM, an example of computer product recommendation is illustrated.
KW - Cognitive Network Process
KW - Recommender System
KW - Self-organizing Map
UR - http://www.scopus.com/inward/record.url?scp=84938064657&partnerID=8YFLogxK
U2 - 10.1109/ICAIOT.2015.7111526
DO - 10.1109/ICAIOT.2015.7111526
M3 - Conference Proceeding
AN - SCOPUS:84938064657
T3 - Proceedings of 2015 International Conference on Intelligent Computing and Internet of Things, ICIT 2015
SP - 9
EP - 12
BT - Proceedings of 2015 International Conference on Intelligent Computing and Internet of Things, ICIT 2015
PB - Institute of Electrical and Electronics Engineers Inc.
T2 - 2015 International Conference on Intelligent Computing and Internet of Things, ICIT 2015
Y2 - 17 January 2015 through 18 January 2015
ER -