Towards a Consumer-Centric HeXie Management Theory: A Conceptual Reconfiguration of Harmony Between Organizations and Consumers

Research output: Chapter in Book or Report/Conference proceedingConference Proceedingpeer-review

Original languageEnglish
Title of host publicationKorean Academy of Organization and Management Proceedings
PublisherKorean Academy of Organization and Management
Publication statusPublished - 23 May 2025

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