Abstract
The advent of the internet marks a new source of customer feedbacks for product designers to gain valuable insights into their outputs. The paper investigates the distinctive characteristics of customer opinions found on internet forums. A comparison of the similarities and differences between customer reviews and forum feedbacks is given. Finally, data mining techniques based on concept-based representations are used to analyse feedback from forums.
Original language | English |
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Pages (from-to) | 107-113 |
Number of pages | 7 |
Journal | International Journal of Computer Applications in Technology |
Volume | 40 |
Issue number | 1-2 SPEC.ISSUE |
DOIs | |
Publication status | Published - Feb 2011 |
Externally published | Yes |
Keywords
- Customer reviews
- Internet forum
- Opinion comparison
- Text mining