A study on the cross level transformation from individual creativity to organizational creativity

Yang Gao, Xin Zhao, Xiaobo Xu*, Fei Ma

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

13 Citations (Scopus)


We examined how entrepreneurs’ individual creativity is transformed into organizational creativity. Employees’ individual creativity is considered as the source and foundation of organizational creativity. Meanwhile, entrepreneurs have multiple identities in organizations, including employees, founders, and leaders. However, the effect of entrepreneurs’ creativity on organizational creativity remains unclear. We assumed that entrepreneurs’ individual creativity can be considered as the starting point for organizational creativity in creative enterprises. In addition, we proposed that entrepreneurs’ transformational and transactional leadership mediate the relationship between individual creativity and organizational creativity. 202 responses from creative entrepreneurs were used to evaluate and validate our proposed hypotheses. This study constructed a cross-level framework for creativity from the entrepreneurs’ perspective. More importantly, we provided a basic theoretical explanation about how creative entrepreneurs initiate a business utilizing their creativity, hence making an important contribution to the literature. The framework also provides practical guidance to entrepreneurs.

Original languageEnglish
Article number120958
JournalTechnological Forecasting and Social Change
Publication statusPublished - Oct 2021


  • Entrepreneur
  • Individual creativity
  • Organizational creativity
  • Transactional leadership
  • Transformational leadership

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