| Original language | English |
|---|---|
| Journal | American Journal of Business and Management |
| Publication status | Published - 2012 |
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Potential of Brand Personality: Attachment Styles as Moderator
- Ying Tuan Lo
- , Huam, H.T.
- , Shamsuddin, A.S.
- , Ahmad Jusoh
Research output: Contribution to journal › Article › peer-review