Green Threads and Digital Dreams: Exploring the Influence of AI-Mediated Experiences on Purchase Intentions in Sustainable Apparel Markets

Ying Tuan Lo*, Huang Jing, Ai Chin Thoo, Teck Chai Lau, Hong Seng Gan

*Corresponding author for this work

Research output: Chapter in Book or Report/Conference proceedingConference Proceedingpeer-review

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Social Sciences

Economics, Econometrics and Finance

Psychology