@inbook{2a7bf67e792b47ea8447f9634182da49,
title = "From Game Designers to AI Collaborators: A Case Study of Generative AI-Supported Gamification in Business Education",
author = "Yingchan Luo and Juming Shen and Linjia Zhang",
year = "2026",
month = sep,
day = "2",
language = "English",
editor = "Wu Wei and \{ Singh Lalli\}, Gurpinder and Na Li",
booktitle = "Artificial Intelligence (AI) and Educational Pedagogies in Higher Education",
publisher = "Routledge / Taylor \& Francis Publisher",
edition = "1",
}