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Examining the Impact of AI Chatbot Service Quality Adoption on Customer Loyalty in Food Service Sector

  • Yi Li Hong
  • , Ai Chin Thoo
  • , Yan Yee Chan
  • , Ying Tuan Lo
  • Universiti Teknologi Malaysia

Research output: Chapter in Book or Report/Conference proceedingConference Proceedingpeer-review

Original languageEnglish
Title of host publicationProceedings of the 17th Global Conference on Business and Social Sciences (GCBSS 2025)
Publication statusPublished - 2025

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