Constructing ‘sacred’ power in Thai digital amulets through magical pragmatism, design aesthetics, and personalisation

Merisa Skulsuthavong

doi:10.1080/13537903.2026.2690855

Constructing ‘sacred’ power in Thai digital amulets through magical pragmatism, design aesthetics, and personalisation

Merisa Skulsuthavong

Department of Media and Communication

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1-21
Journal	Journal of Contemporary Religion
DOIs	https://doi.org/10.1080/13537903.2026.2690855
Publication status	Published - 6 Jul 2026

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10.1080/13537903.2026.2690855

Cite this

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title = "Constructing {\textquoteleft}sacred{\textquoteright} power in Thai digital amulets through magical pragmatism, design aesthetics, and personalisation",

author = "Merisa Skulsuthavong",

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month = jul,

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doi = "10.1080/13537903.2026.2690855",

language = "English",

pages = "1--21",

journal = "Journal of Contemporary Religion",

publisher = "Taylor \& Francis",

}

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DO - 10.1080/13537903.2026.2690855

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