Personal profile
Personal profile
Qingyun Lyu is a PhD researcher in the Department of EEH at Xi’an Jiaotong-Liverpool University. She holds an MSc degree in Marketing from Warwick Business School. Her doctoral research focuses on digital marketing, specifically investigating consumer behavior, consumer value co-creation and co-creation barriers barriers within retail virtual space (Metaverse).
Education/Academic qualification
Master, MSc Marketing, Warwick Business School, The Unviersity of Warwick
Bachelor, Business Administration, IBSS, Xian JiaotongLiverpool University
Person Types
- Students