Projects per year
Personal profile
Personal profile
Yibin Yu is a distinguished auditory artist and filmmaker. He earned his Master's in Film Production with distinction from Daejin University in South Korea. He graduated from the Beijing Film Academy with a Bachelor of Fine Arts. He was recognized for his academic and creative excellence during his studies, receiving multiple academy and advertising creativity awards.
Currently, Yibin serves as an Assistant Professor at the Academy of Film and Creative Technology (AFCT) at Xi'an Jiaotong-Liverpool University. He is also pursuing an EdD (Doctor of Education) at XJTLU, where his doctoral research further informs his pedagogical practice and scholarly inquiry into creative education. His research focuses on the digital documentation and reconstruction of world cultural heritage sites, the application of virtual reality (VR) in film production, and the impact of artificial intelligence (AI) on audiovisual language and narrative forms.
In the creative field, Yibin undertakes diverse roles as a director, producer, composer, and sound supervisor. He has contributed to a wide range of acclaimed films, including Season of Good Rain (South Korea), Return Ticket (winner of Best Original Screenplay at the 48th Golden Horse Awards), The Gardener (Iran), Wind Blast, Crimes of Passion, Freeze Frame (UK), and Genome Hazard (Japan).
His involvement in game projects spans globally renowned titles such as Final Fantasy, Jurassic World, Call of Duty, Ring Fit Adventure, Age of Empires, Romance of the Three Kingdoms, and Don't Starve. Additionally, he has contributed to the production of over a hundred commercials, showcasing his expertise and creativity across multiple disciplines.
Research interests
Art Exhibition
Artificial Intelligence
Cultural Heritage
Film Production
Game Localization
Music Composition
Online Education
Experience
Director, Shanghai Bijian Culture Media Center, 2020-Present
Partner, WeCORD (USA), 2020-Present
Project Manager / Sound Supervisor, SIDE Shanghai, Pole To Win, 2019-2020
Consultant / Sound Manager, Mirror Picture, 2017-Present
Producer / Sound Supervisor, Amber Motion, 2014-Present
Regional Manager / Producer, Studio SH (Korea), 2010-2014
Sound Supervisor, Keypoint Cinerent Studio (Beijing) Ltd., 2009-2010
Producer, Beijing Bo Tong Ya Shi, 2008-2009
Teaching
FTA309 - Single Camera Project
FTA308 - Mediated Project
FTA305 - Collaborative Project
FTA225 - Sound
FTA215 - Directing Craft and Practice
FTA212 - The Art of Sound
FTA110 - Introduction to Directing
FTA109 - Introduction To Sound
FTA007 - TV and Short Video Production
Education/Academic qualification
EdD, Xi'an Jiaotong-Liverpool University (ongoing)
MFA, Daejin University
BFA, Beijing Film Academy
Research areas
- Art Exhibition
- Artificial Intelligence
- Cultural Heritage
- Film Production
- Game Localization
- Music Composition
- Online Education
Person Types
- Staff
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 9 Industry, Innovation, and Infrastructure
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SDG 11 Sustainable Cities and Communities
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SDG 17 Partnerships for the Goals
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Collaborations and top research areas from the last five years
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The “Light Boat” Project: Short Film Co-production Project
Fang, C. (PI), Ge, Y. (Team member), Yu, Y. (Team member), Zhuang, Q. (Team member), Taylor, D. (Team member), Cong, B. (Team member), Li, B. (Team member), Shi, T. (Team member), Yu, Y. (Team member) & Hou, C. (Team member)
17/09/26 → 30/11/26
Project: Collaborative Research Project
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Wu Sheng Qi Di Art and Research Residency
Yu, J. (PI), Jiang, L. (Team member) & Yu, Y. (Team member)
1/09/26 → 31/08/27
Project: Collaborative Research Project
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Torrão Lab Project with Foundation DaST
Yu, J. (PI) & Yu, Y. (Team member)
1/01/26 → 31/12/29
Project: Collaborative Research Project
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Dreamweaving Project: Workshops and Exhibition in Interdisciplinary Art
Yu, J. (PI) & Yu, Y. (Team member)
1/01/26 → 31/12/28
Project: Collaborative Research Project
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Harmonizing History: Revitalizing the Soundscape of Chinese Cultural Heritage Sites
Yu, Y. (PI)
1/01/25 → 31/12/27
Project: Internal Research Project
Research output
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2026 XJTLU Graduation Video Project
Fang, C. (Producer), Wang, K. (Producer), Ge, Y. (Producer), Zhuang, Q. (Developer), Gu, Y. (Developer), Meng, S. A. (Developer), Li, B. (Developer), Yu, Y. (Developer), Taylor, D. (Developer), Guo, Y. (Developer), Yu, Y. (Developer) & Cong, B. (Developer), Jul 2026Research output: Practice-based research output › Digital, Visual or Audio-visual Creative Work › Recorded/rendered creative work: Audio-visual recording
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AFCT Filmmaking 2026 Graduation Showreel
Yu, Y. (Producer), 1 Jun 2026Research output: Practice-based research output › Digital, Visual or Audio-visual Creative Work › Recorded/rendered creative work: Audio-visual recording
Open Access -
Sound of Suzhou - SURF 2026
Yu, Y. (Producer), 28 Aug 2026Research output: Practice-based research output › Digital, Visual or Audio-visual Creative Work › Original creative work: Visual art work
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Theatre of the Wind Exhibition @ Wu Sheng Qi Di
Yu, J. (Designer), Jiang, L. (Designer) & Yu, Y. (Producer), Aug 2026Research output: Practice-based research output › Exhibition/ Event/ Festival › Curated works: Physical Exhibition/ Event/ Festival
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XJTLU Anthem Music Video Official Release
Yu, Y. (Producer), 22 May 2026Research output: Practice-based research output › Digital, Visual or Audio-visual Creative Work › Original creative work: Visual art work
Activities
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July 2026, Graduation Ceremony
Yu, Y. (Participant)
27 Jul 2026 → 31 Jul 2026Activity: Participating in or organising an event › Participating in an event e.g. a conference, workshop, …
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Faculty Nominations for the 6th MEGA International Creative Media Festival Submissions
Yu, Y. (Member of programme committee)
15 Jul 2026 → 28 Aug 2026Activity: Participating in or organising an event › Organising an event e.g. a conference, workshop, …
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Blackmagic URSA Cine Immersive Training Workshop
Yu, Y. (Participant)
5 Jun 2026Activity: Participating in or organising an event › Participating in an event e.g. a conference, workshop, …
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AFCT Graduation Exhibition Award Ceremony
Yu, Y. (Participant)
1 Jun 2026Activity: Participating in or organising an event › Participating in an event e.g. a conference, workshop, …
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XJTLU Anthem Video Premiere
Yu, Y. (Organiser)
8 May 2026Activity: Participating in or organising an event › Participating in an event e.g. a conference, workshop, …